Barbara took us through a series of brand vision, mission, values and brand identity workshops. It was crucial to envision the company’s future environment within the next 10 years and our future direction in the next 5 years. We spent some time re-questioning the company’s purpose and reaffirming the values. We redefined the company’s services and streamlined the processes. We designed the distinctive Fast Forward brand voice that we efficiently use in all our marketing and communication activities. Since implementing these changes the benefits are obvious in the increased business, success with our marketing activities, satisfied customers and repeat business.
We created Rajsko, 100% natural cosmetics enterprise in 2013 to display our creative potential and belief that nature offers the best of what our skin, body & mind need and sustainability is a must rather than a choice. With Barbara’s dedication to sustainable development and branding expertise we embedded our personal and family values in Rajsko brand and started incorporating sustainability premise in all our existing, new products and daily operations.
Barbara is a seasoned branding, marketing and communication expert. She truly knows her subject matter and puts branding and marketing processes into the business development perspective. She initiates measurable practices and is a true ambassador of sustainable development.
Molekoola helped up streamline our services and offer. New webpage enabled Smart Transfers to be positioned and recognised as a serious transportation partner and the development of further business opportunities.